Architects, Contractors & Professionals

Bobby Jones Links Welcomes New Chief Financial Officer

Nicole Brook Chief Financial Officer Bobby Jones Links

Atlanta-based club management company, Bobby Jones Links, is excited to announce the appointment of Nicole Brook to the role of Chief Financial Officer. Amy Willy, who previously served in this position, has transitioned to her new role as Bobby Jones Links’ Senior Vice President of Accounting and Systems. With extensive financial and accounting experience that spans more than 25 years, Brook will provide valuable guidance to the senior leadership team as Bobby Jones Links continues to expand operations at a record pace.

Brook brings to the position more than a decade of direct experience in golf course and equipment lending, as well as vast experience leading a finance organization with a significant number of golf course owned properties under Textron Financial Corporation. Most recently, she served as the Chief Financial Officer for Leisure Financial Group, an experienced mortgage brokerage firm that structures, arranges and services loans for golf courses and other specialty real estate. In that role, she oversaw the accounting, financial planning, reporting and operations, as well as assisted in loan origination, underwriting, closing and servicing of real estate specialty loans for the past seven years.

Brook graduated from Bryant University with a Bachelor of Science in Business Administration with a concentration in Finance.  Brook continued her education by attending Textron Inc.’s Six Sigma Academy and is a certified Six Sigma Black Belt. In addition, she completed The Strategic Partnering for Finance Leaders program at The Wharton School of Business.

“I am thrilled to serve as the Chief Financial Officer for Bobby Jones Links,” said Nicole Brook, Chief Financial Officer. “My previous positions have prepared me to take the lead on both the financial and accounting efforts for the growing company. I look forward to working with the entire team and our clients to help improve the accounting as well as the financial and reporting structures at all of the Bobby Jones Links clubs.”

Prior to joining Bobby Jones Links, Nicole spent 17 years at Textron Financial Corporation, a wholly owned subsidiary of Textron Inc. (NYSE: TXT), which owns E-Z-GO and Jacobsen Turf Products. Brook was a member of their senior management team and was responsible for accounting, financial reporting, and financial planning. She has experience with public companies and managed various levels of accounting and finance professionals throughout her career.

“Nicole was selected for her expertise, as well as how strongly her skills and character align with Bobby Jones Links core company values,” said Whitney Crouse, a co-founder of Bobby Jones Links. “Given our continued growth, we are adding more talented people like Nicole to assist in serving our clients in the best and most creative ways. We have no doubt that Nicole will be a wonderful addition to the team.”

In addition, Steve Willy, a co-founder of Bobby Jones Links said, “Nicole’s extensive experience and understanding of the financial and lending markets will offer our clients additional options that will assist them in future financings.”

For more information about Bobby Jones Links’ New Chief Financial Officer, please visit or call 678-679-0523.

About Bobby Jones Links

Bobby Jones Links is an Atlanta-based club management company. Bobby Jones Links’ partners and principles have broad experience building, owning, and operating more than 200 clubs worldwide. Bobby Jones Links’ expertise goes beyond just golf and country clubs with work on additional projects and amenities such as lodging, spas, marinas, property owner associations, and real estate developments. Visit to get to know how Bobby Jones Links makes a difference for their clients and associates.

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