Cub Cadet INFINICUT SM34 Rotary Mower Named Winner of 2019 Innovation Award at SALTEX

Cub Cadet INFINICUT SM34 Rotary Mower
Cub Cadet’s INFINICUT SM34 rotary mower
Cub Cadet Award

Left: John Coleman, Managing Director, Cub Cadet UK
Right: John is Geoff Webb, CEO of The Institute of Groundsmanship

Cub Cadet’s INFINICUT SM34 rotary mower was named the winner of the 2019 Innovation Award at SALTEX, an awards program celebrating the most technologically advanced equipment in grounds management. Beating out two other finalists, the SM34 was judged by a panel on what the product offers the industry and how it makes the life of the operator easier.

The panel described how the INFINICUT SM34 has “taken the rotary mower as we know it into the 21st century’ checking the environmental box thanks to its emphasis on a modern, clean power source, and utilizing the InfiniApp to eliminate wrenches and grazed knuckles when adjusting the deck height.” The introduction of a revolutionary side collection system also impressed the judges, giving the operator a more comfortable and practical working position.

“We are incredibly pleased and humbled to be named the winner of the Innovation Award this year,” said John Coleman, Managing Director, Cub Cadet UK. “The SM34 combines concepts, ideas, and customer feedback to take a known product and place it firmly in the modern era. We would like to congratulate all the other finalists and say a big thank you to all of our employees involved in bringing this fantastic machine to market.”

Cub Cadet Employees

Left: Vinny Tarbox, Cub Cadet Golf & Sports Turf
Middle: John Coleman, Managing Director, Cub Cadet UK
Right: Tony Whelan, Cub Cadet Golf & Sports Turf

Launched to much acclaim earlier in the year, the SM34 can mow in the traditional sense or be used as a stand-alone vacuum. In cut mode, the incorporation of both a front roller and rear traction roller means the SM34 delivers a striping effect usually only achieved with a professional reel mower. The premium-grade, high carbon steel blades offer extended life, and come pre-balanced to exhibit less vibration, while the 34” cutting width combines the units lightweight design with better productivity.

About Cub Cadet

Established in 1961, Cub Cadet engineers designs and builds outdoor power equipment using the highest-quality components sourced locally and globally. Through a dedicated and extensive network of dealers and retailers, Cub Cadet delivers a full line of high-performance power equipment and services that cover all aspects of grounds care for professionals and homeowners – including four-wheel-steer zero-turn riders; lap-bar zero-turn riders; utility vehicles; lawn and garden tractors; specialty turf products; battery- and gasoline-powered handheld and chore products; snow blowers and more. Based in Valley City, Ohio, Cub Cadet is recognized worldwide for its legacy in engineering excellence and its progressive dedication to thoughtfully designed for the people who depend on Cub Cadet equipment to help unlock the full potential of their outdoor spaces. For more information on all Cub Cadet products, visit

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